Client: Alchemy Worx
Project: Marketing Website
Services: Development, integration, migration, testing
Alchemy Worx, a global email marketing agency, wanted to create a new WordPress website to showcase its services. The new website would be based on a design by the client’s new creative director. Content for the new site would have to be migrated from the existing WebFlow website.
After setting up WordPress in the client’s new hosting environment, the Elementor Pro theme builder was installed and a set of custom page templates was created to match the design provided by the creative director. The templates included a wide range of features including custom tab sections, sliders, and mega menu. Gravity Forms was integrated to enable contact and registration functions.
Content from the existing site including more than 400 blog articles was backed-up then imported into the WordPress environment. Additional reformatting of content was necessary to align the data to the new WordPress format. Images were imported and mapped separately. Meta data was added then 301 redirects were setup to preserve search engine value.