PrimeCap Lending Commercials

PrimeCap Lending, a regional mortgage lender serving the western United States, selected WebFactorE to produce a series of consumer mortgage commercials. WebFactorE developed the concept and script, hired talent, and produced the digital content.

WebFactorE took advantage of its expertise in digital content production utilizing DSLR cameras with cinema lenses, digital audio recording, and digital editing to produce the series.

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